NEWS

Absen Hosts VP Forum at London’s Garden Studios

ABSEN highlights potential of Virtual Production for film and video with interactive VP Forum at London’s state-of-the-art Garden Studios on 20 October 2022

Absen, one of the world’s leading LED display brands, renowned for its high-quality products and full-service capabilities, is collaborating with tech-forward film studio Garden Studios and cinematography hire house Pro Cam Take 2, to host the Virtual Production Forum on 20 October.

Virtual Production allows filmmakers to shoot live-action footage within a pre-visualised virtual world, using 3D CGI modelling, high quality LED displays and precision camera tracking to make it all look as real as possible. The VP Forum promises fascinating insights into the world of virtual production, with an agenda covering a series of tech talks and panel discussions giving practical insights such as ‘Managing workflows and pipeline’ to ‘Changing the way we think about filmmaking: collaborative on-set experiences that allow filmmakers to think and work differently’. This one-day event has been created to showcase the potential that VP offers everyone in the content creation and film production industries, as well as studios and venues looking to enhance their facilities.

A highlight of the day will be the LIVE VP Experience: Pushing the boundaries of creativity: This case study from the talented VFX artists and technicians at Garden Studios, headed by Mark Pilborough-Skinner, Virtual Production Supervisor, will take attendees behind the scenes of a real production to explore the vision, how it progressed, the challenges and then experience the result. Mark is passionate about experimentation with new production technologies and is an enthusiastic evangelist for the possibilities of virtual production in the film and TV space.

Jess Golding, European Brand and Marketing Director at Absen, explains: “Collaborating with Garden Studios and Pro Cam has meant that we have been able to create an event that delivers the WOW factor that virtual production deserves. Working with our partners, we are excited to be able to showcase Absen LED, together with fantastically creative content, in the perfect VP setting.”

The VP Forum will give attendees a chance to learn about the world of opportunity that is fast developing, as well as experience some of the exciting boundary-pushing techniques and technologies emerging – including Absen’s latest generation LED solutions for the sector. After registration and coffees, the detailed agenda starts at 10am with Tech Talks, followed by panel discussions before the live-action case study takes place. Networking sessions and there will also be time to get hands-on with the tech and talk to the specialist VP and LED technicians.

Don’t miss this exciting event which promises to be informative and FUN with a live Virtual Production experience created to light the imagination and showcase how the latest technologies can create unforgettable experiences.

As a leading player in the LED display market, Absen’s marketing team keeps you connected with the pulse of the industry. We curate and share the most up-to-date news, advancements, and success stories, ensuring that you stay ahead in the dynamic world of LED displays.

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